Which ethical approach considers that doing the right thing is a matter of duty?

The ethical approach that considers doing the right thing as a matter of duty is deontology. This framework emphasizes that certain actions are inherently right or wrong regardless of their consequences. Deontologists focus on adherence to rules, obligations, and duties, often guided by moral principles. They believe that individuals have a responsibility to act in accordance with these ethical standards, which are considered fundamental to moral behavior.

For instance, a deontological perspective would argue that one should tell the truth not because of the potential outcomes but because honesty is a moral obligation. This contrasts with utilitarianism, which evaluates actions based on their outcomes, virtue ethics, which emphasizes character and moral virtues, and social contract theory, which focuses on the agreements or contracts that govern societal behavior. Understanding deontology helps clarify the significance of duty in ethical decision-making in various contexts, such as banking and finance.